Reese Schroeder, AIA
President
liquidoranges STUDIO, LLC is led by Mr. Reese Schroeder, AIA, a registered architect with over twenty-five years of professional practice around the United States. Mr. Schroeder is also a recognized New Media artist, having worked in the electronic arts for nearly twenty years, with academic collaborations as well as international industry relationships.
History of liquidoranges STUDIO
Established 2008 in Massachusetts, USA. liquidoranges STUDIO is a member of GANA (Glass Association of North America), and is an A rated business with the BBB.
The STUDIO idea began in 2001 as more and more architects, academics, and colleagues' messages were aligning into a singular theme, to take these artworks created on computers and build from them. So many people have contributed to formulating the STUDIO concept. Steve Oles, FAIA regular influence became a visual and theory sounding board for the growing portfolio of artworks. The life long friendship with MJ Neal, FAIA (2008 AIA National Award for Interiors) and his incredible architectural works created imaginary canvases for integrating art with architecture. Ongoing discussions with Andrzej Zarzycki over the years brought the confidence that a company devoted to manufacturing architectural and interiors products based on the concept of New Media Art was not only feasible but sorely needed within the building industry.
2008
Creating artworks through his studio, liquidoranges STUDIO, Mr. Schroeder developed several varieties of architectural and interiors products, including fine art rugs and carpets, commercial wall covering lines, fine china dish ware, and original Giclee' art prints of his works.
2009
After the Open House in April 2009, liquidoranges STUDIO brought on a group of interim business associates to help facilitate the growing business. liquidoranges attended the AmericasMart Trade Show in Atlanta, GA during July 2009, and had sufficiently built a foundation sustainable for growth.
In 2009, Mr. Schroeder embarked on the development of a new type of architectural glass product, incorporating his electronic New Media artworks for the architectural and interior design industry. Tapping into laser technologies driven by his electronic works for continuous tone imaging within laminated glass, his artworks became floors, walls, and ceilings. The glass was shown at the Boston Society of Architects sponsored Build Boston Trade Show to very enthusiastic attendees.
2010
2010 brought international design work with a leading wall covering manufacturer, where new media art as the design driver, developed several patterns for RoyaCanada.
2010 saw the formation of RM Global, LLC, a partnership created to take liquidoranges STUDIO art glass to markets around the world. Reese single-handedly built the RM Global brand from scratch, developing markets, clients, new designs, new product lines incorporating the art glass.
2011
In September of 2011, RM Global, LLC ceased operation due to Reese's partner's inability to continue because of external, non-company related reasons.
2012
liquidoranges STUDIO becomes liquidoranges STUDIO, LLC. The company becomes an approved vendor for a very large U.S. government agency supplying glass floor panels for their data centers.
New product development ventures with prominent corporations leads us to new markets. The liquidoranges STUDIO products are represented around the world, including the UK, Dubai, UAE, Amsterdam, Atlanta, and Boston.
2013
liquidoranges receives five ADEX Awards; four Platinum and one Silver for Design Excellence by DesignJournal Magazine for our art glass products. Mr. Schroeder's digital work 020210 receives juried selection by the curator of RISD Art Museum for the 2013 Exhibition at the Providence Art Club, second oldest such organization in the US.
With light as the fundamental defining factor in all visual art, the glasswork we produce is created through the use of advanced graphical software and hardware with environmentally responsible materials and processes. We create an architectural art glass of colors so pure (up to a theoretical 36 Billion potential, far exceeding the human eye s 10 Million color perception) that the combining with sunlight produces spatial moments, changing by the minute, by the day, by the year as dynamic interrelationships between light and space.
Our glasswork is the merging of diverse materials, technologies, and New Media art. The process begins with the finalization of an artwork on the computer, transmitted to a proprietary UNIX server. This server drives an extremely precise RGB (red, green, blue) laser machine to transform by continuous exposure, a super-high resolution polyethylene film interlayer, achieving 4000dpi equivalent resolution, continuous tone colors exactly as we specify within our artwork. The film interlayer is then laminated between sheets of urethane and low-iron optically clear glass. The finished product is a building code compliant laminated safety glass for interior and exterior overhead, vertical and flooring glazing, with artwork permanently embedded inside the glass.
The result is an art work that works for a living. It is an art that at once brings the visible light spectrum to witness by intricate design and pattern, forms and textures, contrast and complexity. It brings vibrancy to the physical backdrop of our daily lives while ever changing as its unbreakable relationship with the sun tracking the movement of our earth. A public space with such an influence is a public place never the same.
©2011 Reese Schroeder
